Customer Relationship Management Software for Dealerships

April 19, 20232023-09-01 3:40

Customer Relationship Management Software "CRM" for Dealerships

Problems We Solve > Customer Relationship Management

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Customer Relationship Management. Evolved.

Streamlining your dealership’s sales and marketing efforts can become much easier with Softbase Evolution.

Our system allows you to document customer information, rental history, and trends to support your sales, marketing and customer service teams in making informed decisions to better serve your customers. With the added bonus of team collaboration within Softbase Evolution, your dealership will be well- equipped to meet the needs of your customers.

Connect your sales, marketing, and customer service processes in one system to increase growth and productivity of your business.

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CRM Contact Management

Organize and manage customer and prospect information, including contact details and purchase/rental history.

Maintaining up-to-date and accurate customer information is crucial for effective communication and customer service. An organized and well-managed database of customer and prospect information can improve the overall efficiency of a business and increase customer satisfaction, retention, and loyalty.

CRM Opportunity Management

Boost business revenue using historical data to identify sales opportunities.

By leveraging historical data to identify sales opportunities, businesses can make data-driven decisions that are more likely to result in successful outcomes. This can ultimately lead to increased profitability, growth, and success for the business.

Business people shaking hands

CRM Opportunity Management

Keep track of your sales staff performance and quotas to better manage and support your team.

By monitoring individual sales staff performance, you can identify strengths and weaknesses within your team and provide targeted training and support to help your sales staff reach their full potential. This not only helps improve overall team performance but can also increase employee satisfaction and retention.


Improved data management

Manage contact details, purchase history and customer queries more efficiently to improve overall customer experience.

Team collaboration

Allow your teams to work together to provide better service and resolve customer issues more efficiently.

Streamlined sales process

Keep track of your leads and where they are in your sales funnel to close more deals and increase overall revenue for your dealership.


Scale Operations With Total Control

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Our team understands that operating a dealership is already challenging enough. So Softbase Evolution was developed to be THE solution that is easy to use, connects all processes, and plays a significant role in your dealership’s success.

Point of Sale

Customer Relationship








Our Leadership

Softbase was able to organize what we do for our customers. We track a lot of forklift assets and since Softbase our efficiency started to improve and we could provide better answers and support.”

Russ Wilkins

President | Frontier Forklifts & Services

See Softbase Evolution in Action

Schedule a free demo of our dealer management system to see how it can work for your dealership.

Female driving a forklift in a warehouse